Scientia Digital
Corporate Identity
About Scientia
A noted consultant in government IT was launching a new business unit offering IT recruiter services in government, healthcare and regulated spaces.
ROLE
Graphic Designer
TIMELINE
2025–2026
LOCATION
Toronto
challenge
The challenge is to build trust, raise awareness and affinity by showing respect for the ancient wisdom of scientific principles and today's cutting edge technology. Concepts of security, guidance and networks resonated.
process
We explored a range of visual approaches inspired by client interests in 1970's science fiction novels and cyberpunk. These are linkedin banner explorations. A design system mockup of three promising routes was also explored along with typography.
Outcome
We explored image generation using ai tools combined with layering in photoshop. In this example a point cloud of light dots nodding to scanning and mapping which form the image of a founding thinker of medical ethics. The logo is presented in an apple glass pill shape.
