Scientia Digital
Corporate Identity
About Scientia
A noted consultant in government IT was launching a new business offering IT recruiter services in government, healthcare and regulated spaces.
ROLE
Brand Designer
TIMELINE
2025–2026
LOCATION
Toronto
challenge
The challenge was to help visually identify the company and values of refinement and professionalism. We did mood boards and fifteen logo concepts exploring themes of security, guidance and networks.
process
A mini design system was created for each of the three logos chosen by the client for development. A good test is "would you wear the logo on a hat?" Linkedin and ai rendering was also explored.
Outcome
Scientia Digital has a visual identity system it can use to differentiate itself in the marketplace while bringing consistency to it's marketing communications.