One of Canada's hottest new agencies Zulu Alpha Kilo invited Ben to join them in their risky public creativity experiment, "Thinking inside the Box." People from Toronto's busiest street corner would come into the temporary studio, briefly discuss a problem of theirs with Zak's team and return in 20 minutes to see and hear creative solutions. In this photo it looks like Zak is poking Ben's ear. Video and pictures of the process are on Zak's award winning microsite.
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